Bitrix24 Glossary

A

• Adoption rate
• Account
• Account management
• Audience segmentation
• Account-Based Marketing (ABM)
• AI-Driven Personalization
• Application Programming Interface (API)
• A/B Testing

B

• Business process
• Brand Awareness
• Bounce Rate
• B2C
• B2B
• Budget Tracking
• Bandwidth Usage

C

• Churn rate
• Cold calling
• Contact
• CRM customization
• CRM entity
• Customer Intelligence (CI)
• Customer service automation
• CX (CXM)
• Cloud CRM
• Customer retention rate
• Conversational Marketing
• Customer Journey Mapping
• Content Marketing Funnel
• Customer Data Platform (CDP)
• Conversational AI
• Chatbot as a Service (CaaS)
• Churn Prediction
• Customer Effort Score (CES)
• Call to Action
• Call Recording
• Customer Experience (CX)
• Customer Satisfaction
• Cross selling

D

• Data hygiene
• Deal
• Dark Social Tracking

E

• Email client integration
• Email tracking

F

• What is First-Party Data
• File Type

G

• Growth Hacking
• Growth Stack

H

I

• Inside sales
• Influencer Marketing
• Inbound Marketing

J

K

• KPI

L

• Lead
• Lead capture
• Lead funnel
• Lead routing/Lead distribution
• Lead scoring
• Lead Nurturing
• Lead in CRM
• Lifecycle Marketing
• Lead Magnet
• Lead conversation

M

• Marketing automation
• Micro-Influencer

N

• No-Code/Low-Code Automation
• NPS (Net Promoter Score)

O

• On demand CRM
• On premise CRM
• Outbound Marketing
• Omnichannel Marketing

P

• Pipeline management
• Prospecting
• Pipeline management
• Programmatic Advertising
• Predictive Analytics
• Project Budgeting
• Product Listing Ad

Q

• Quote
• Q&A

R

• Retention rate
• ROI
• RevOps (Revenue Operations)

S

• SaaS
• Sales development
• Sales development representative
• Sales funnel
• Sales qualified lead
• Sales velocity/Pipeline velocity
• Social selling
• Sales Forecasting
• Sentiment Analysis
• Space Planning
• Software as a Service (SaaS)
• Sales Mix
• Social Campaign
• Sales pipeline

T

• Telemarketing
• Territory management
• Trigger
• Third-Party Data
• To-Do Lists
• Time Tracking
• Task Management

U

• Upselling
• User Segmentation
• User Experience (UX)
• User Interface (UI)

V

• Voice Search Optimization
• Voice-Over-Internet Protocol (VoIP)
• Virtual Workplaces
• Virtual Assistant
• Video Conferencing

W

• Workflow
• Web portal
• Workflow Management
• Workflow Automation
• Wireframe
• Webinar

X

Y

Z

• Zero-Party Data

360

• 360-degree view