Best Free Ontraport Alternative in 2025

Ontraport is an established all-in-one business and marketing automation platform built to manage customer relationships, marketing, and digital sales processes. It offers a combination of CRM, customer service solutions, marketing automation, and eCommerce tools designed to help small and medium-sized businesses grow their audience and sales pipelines.

Businesses use it to send targeted campaigns, nurture leads, and automate repetitive workflows that would otherwise consume valuable time.

Ontraport's main strengths lie in its depth of automation logic, customization potential, and integrated CRM system. Marketing teams can create multi-step workflows, automate follow-ups, and monitor conversions – all from one dashboard. However, that depth also contributes to its most common criticism: it's not easy to learn or use without prior experience in marketing features.

Despite being a capable tool, many business owners and marketing professionals search for an Ontraport alternative every year. The reasons vary:

• Pricing. Ontraport starts at $29/month and scales quickly with contact volume, making it expensive for startups.
• Complexity. While advanced, the system's configuration can intimidate new users.
• Learning curve. Many users report spending days or even weeks learning the interface.
• Performance. As contact databases grow, automation workflows can slow down.

This has created a steady demand for tools that are simpler, faster, and more cost-effective – ideally with a free plan that still offers full automation functionality.

Enter Bitrix24, the online workspace chosen by over 15 million businesses worldwide. Unlike traditional single-purpose CRMs or email tools, Bitrix24 brings every essential business function together – CRM, personalized messaging, marketing, project management, HR, communication, and analytics – all in one integrated workspace.

Bitrix24's biggest differentiator as an Ontraport alternative is its free forever plan, which includes CRM, marketing, and collaboration tools without time limits or user caps. Businesses can manage their pipelines, automate marketing, conduct video meetings, share files, and even handle HR workflows – all without switching between apps.

For businesses seeking a free Ontraport alternative in 2025, Bitrix24 is the most complete, scalable, and user-friendly option available.

Why Look for an Ontraport Alternative?

1. Steep Learning Curve

Ontraport's user interface, while powerful, often feels dense and intimidating. It's built for flexibility, but the trade-off is usability. New users face a steep learning curve to understand campaign mapping, custom object relationships, and automation paths. For small teams without dedicated marketing specialists, this complexity can slow adoption and create dependency on external consultants.

2. Expensive for Startups and Small Teams

Pricing remains a primary concern for Ontraport users, which makes them consider searching for an Ontraport alternative. After the 14-day trial, the Basic plan starts at $29/month but limits the number of contacts and users. More functional plans like Pro or Enterprise can exceed $249/month. Compared to free or low-cost alternatives like Bitrix24, the cost quickly becomes unjustifiable for early-stage startups.

3. Limited Free Options

In contrast to many modern SaaS platforms offering “freemium” tiers, Ontraport provides only a time-limited trial. This creates a high barrier to entry for users who want to test the system at their own pace or grow gradually without immediate financial commitment.

4. Overwhelming for Non-Technical Users

Ontraport was designed with advanced marketing teams in mind. While this allows great customization, it also makes the platform overwhelming for non-technical users. Setting up a simple automation workflow can involve multiple steps – selecting triggers, conditions, actions, and data mapping – each in separate sections of the interface.

5. Performance Issues Under Heavy Load

Several long-time users have noted workflow delays or interface lag when managing tens of thousands of contacts. This makes scaling difficult for growing companies that depend on speed and responsiveness.

6. Lack of Integrated Team Collaboration

While Ontraport focuses heavily on marketing automation tasks, it lacks robust project management, chat, and collaboration tools. Users often have to integrate third-party systems for communication and task tracking – adding cost and complexity.

Bitrix24 as the Best Free Ontraport Alternative

1. Free Forever Plan. Unlike other client management software, Bitrix24's free forever plan provides full access to CRM, tasks, sales automation, file storage, and messaging. There are no trials or hidden limits – making it the most accessible solution for startups, entrepreneurs, and small businesses exploring automation.
2. Unified Workspace. Bitrix24 isn't just another CRM. It's a fully integrated workspace that replaces the need for multiple SaaS subscriptions. With built-in customer relationship management, marketing and sales automation, task management, HR tools, video calls, and chat – Bitrix24 eliminates tool switching and data silos.
3. Simple Drag-and-Drop Automation. Bitrix24's visual automation builder allows you to design workflows using a drag-and-drop interface. Whether you're automating lead capture, email sequences, or sales follow-ups, the process is intuitive and quick – no coding or technical background needed.
4. Advanced CRM Capabilities. Bitrix24's CRM includes lead and deal tracking, contact management, custom fields, product catalog, invoicing, and inventory management. Everything is interconnected: when a lead submits a form, Bitrix24 can automatically assign them to a manager, send a welcome email, and create a follow-up task.
5. Integrated Marketing Channels. Bitrix24 unifies marketing under one roof – email, SMS, WhatsApp, Facebook, and Instagram – allowing users to manage every campaign channel from a single dashboard. Built-in analytics track open rates, conversions, and ROI for continuous improvement.
6. AI-Powered Sales Tools. Bitrix24 includes AI-driven sales and workflow optimization. The system can recommend the best times to contact leads, identify conversion opportunities, and even automate repetitive CRM data entry.
7. Scalability for All Business Sizes. Whether you're a freelancer or an enterprise with multiple departments, Bitrix24 adapts effortlessly. Its access permissions, department-level organization, and user roles make it ideal for companies that need structure as they grow.

Bitrix24 vs. Ontraport: Feature Comparison

In this comparison, Bitrix24 clearly stands out for its ease of use, integrated environment, and cost efficiency. While Ontraport remains suitable for advanced marketers, Bitrix24 caters to a broader audience – small businesses, agencies, and growing startups looking for a free all-in-one platform.

Top Ontraport Alternatives in 2025

The marketing automation solution is crowded with capable tools, but not all cater equally to cost-conscious or small business users. Below are the top Ontraport competitors in 2025 – each with strengths and trade-offs.

1. HubSpot

HubSpot remains one of the most recognizable names in CRM and customer engagement. It offers inbound marketing tools, pipeline management, and a powerful reporting engine.

• Pros: Feature-rich, highly reliable, enterprise-grade.
• Cons: Cost scales sharply – free CRM is limited; marketing automation features are locked behind higher tiers.
• Pricing: Starts at $18/month; full automation requires paid plans above $800/month.

2. ActiveCampaign

Known for its precision automation and contact segmentation, ActiveCampaign is ideal for data-driven marketers.

• Pros: Deep automation, robust integrations, powerful email engine.
• Cons: Steeper learning curve and complex workflows.
• Pricing: Starts at $29/month. No free plan.

3. Keap (formerly Infusionsoft)

Keap targets service-based businesses needing CRM and automation in one.

• Pros: Strong sales pipelines and automation.
• Cons: Expensive entry-level plans, limited customization for small teams.
• Pricing: From $159/month – one of the highest in the SMB market.

4. GetResponse

GetResponse evolved from an email marketing automation platform into a full-fledged marketing suite.

• Pros: Excellent email templates, webinar tools, and eCommerce integration.
• Cons: Automation complexity increases with scale.
• Pricing: Free for up to 500 contacts; paid plans start at $19/month.

5. Brevo (Sendinblue)

A rebrand of Sendinblue, Brevo focuses on SMBs and startups seeking simplicity.

• Pros: Affordable, multi-channel (email, SMS, WhatsApp).
• Cons: Limited CRM and workflow depth compared to Bitrix24.
• Pricing: Free trial available; paid tiers start at $25/month.

6. EngageBay

Designed for startups, EngageBay merges CRM, customer support, and marketing automation tools in one interface.

• Pros: Cost-effective all-in-one suite.
• Cons: UI less polished; limited third-party integrations.
• Pricing: Free trial available; paid plans from $13.79/month.

7. SharpSpring

SharpSpring caters to marketing agencies and mid-sized businesses.

• Pros: Full-funnel sales automation, behavioral tracking, white-label option.
• Cons: Pricing requires annual contracts; steeper setup process.
• Pricing: From $399/month.

8. Flodesk

Focused on creators and small brands, Flodesk emphasizes aesthetic email design.

• Pros: Intuitive editor, beautiful templates.
• Cons: Limited CRM and analytics.
• Pricing: Flat $35/month.

9. SendPulse

SendPulse offers a multi-channel marketing approach including chatbots and email sequences.

• Pros: Affordable, flexible, supports automation.
• Cons: Interface dated compared to that of Bitrix24's.
• Pricing: Free trial; paid tiers from $8/month.

10. SendX

A simple automation tool with audience segmentation and scheduling.

• Pros: Easy to use; focused on email campaigns.
• Cons: No CRM or collaboration tools.
• Pricing: From $7.49/month.

11. Systeme.io

A rising favorite among solopreneurs, Systeme.io combines funnels, automation, and course hosting.

• Pros: Ideal for individual creators and small teams.
• Cons: Limited CRM depth and team tools.
• Pricing: Free for 2,000 contacts; paid tiers start at $27/month.

How Bitrix24 Stands Among Competitors

Among all these platforms, Bitrix24 uniquely bridges CRM, marketing, collaboration, and automation – entirely for free. While other tools focus narrowly on one domain (like email marketing automation or CRM), Bitrix24 delivers a complete operational hub:

• CRM + marketing automation features
• Tasks and projects
• Team messenger and video conferencing
• Calendar and file sharing
• HR and workflow management
• AI-driven sales optimization

This unified design makes Bitrix24 a compelling option for businesses seeking to simplify operations, reduce software costs, and eliminate the fragmentation of using multiple tools.

Why Bitrix24 Is the Best Ontraport Alternative

1. Unified Business Ecosystem

One of Bitrix24's defining strengths is that it's not just another CRM or marketing tool – it's a complete business workspace. Where Ontraport focuses mainly on automation and marketing, Bitrix24 integrates sales, communication, task management, HR, and analytics into a single, cohesive environment.

This means every department – sales, marketing, support, HR, and operations – works from the same platform, with shared data and synchronized workflows. No need to jump between CRMs, email tools, and spreadsheets. The result is faster collaboration, improved visibility, and fewer errors.

2. Free Forever CRM + Marketing Automation

Bitrix24's free forever plan is a game-changer. Unlike Ontraport's trial-limited access, Bitrix24 gives users full access to CRM, pipelines, automation workflows, and communication tools indefinitely. You can manage leads, track sales, and send campaigns – all without spending a cent.

This model democratizes automation for small businesses and freelancers who could never afford enterprise tools. It's ideal for startups testing the waters or agencies managing multiple small clients.

3. Smooth Learning Curve and Modern Interface

Bitrix24 was built for usability. Its interface is sleek, intuitive, and consistent across all tools – whether you're creating deals, running campaigns, or chatting with teammates.

The learning curve is nearly flat. A user can sign up in minutes, import leads, and launch their first campaign the same day. No long onboarding or confusing menus – just practical, ready-to-use tools.

4. Built-In Project Management and Collaboration

Where Ontraport ends, Bitrix24 keeps going. The platform includes task and project management, team chat, video calls, and file sharing – all natively integrated.

Teams can assign tasks directly from deals or campaigns, discuss them in real time, attach documents, and even host meetings inside the same workspace. This level of cross-integration is rare among CRM competitors, eliminating the need for external tools like Asana, Slack, or Zoom.

5. AI-Powered Sales and Automation

Bitrix24 leverages artificial intelligence to assist with lead scoring, workflow optimization, and content suggestions. The AI engine can detect patterns, prioritize high-value leads, and automate repetitive actions like task assignments or email follow-ups.

For instance, if a lead hasn't responded to a proposal within three days, Bitrix24 can automatically trigger a reminder or re-engagement sequence – ensuring no opportunity slips through the cracks.

6. Real-Time Analytics and Reporting

Data is only valuable if it's actionable. Bitrix24's analytics engine provides real-time dashboards that visualize sales funnels, campaign performance, and productivity metrics.

Unlike Ontraport's advanced but technical reporting system, Bitrix24's analytics are visual, simple, and customizable. You don't need to be a data analyst to interpret them.

7. Comprehensive Communication Channels

Bitrix24 includes native telephony, meaning you can make and record calls directly from the CRM. It also integrates with WhatsApp, Facebook, and Instagram, allowing users to reply to messages without switching platforms.

Add to that email marketing automation, SMS campaigns, and even in-app chat – and you get a complete contact center inside your CRM.

8. Scalable for SMBs, Agencies, and Enterprises

Whether you're a small team of five or a global agency managing hundreds of clients, Bitrix24 adapts to your scale. Its modular structure allows each department to customize dashboards, permissions, and automations to fit their workflow.

Larger organizations can connect external systems via APIs, while small teams can stay entirely within the Bitrix24 ecosystem – no technical setup required.

Bitrix24: Tools Beyond CRM

Customer Relationship Management (CRM)

• Manage leads, deals, contacts, and companies in one unified pipeline
• Create custom fields for data that fits your business model
• Track invoices, estimates, and payments directly inside CRM
• Store product catalogs and inventory to simplify sales tracking
• Use AI-powered lead scoring to identify hot prospects

Sales and Marketing Automation

• Build visual workflows using drag-and-drop blocks
• Create visually appealing emails
• Launch automated email marketing campaigns
• Trigger workflows based on form submissions, behavior, or deal stage
• Use CRM forms and booking pages to capture leads
• Integrate with social media for automated messaging and engagement

Team Collaboration

• Chat in real time using the team messenger in Bitrix24
• Hold video conferences directly in the workspace
• Manage shared tasks, projects, and calendars
• Store and edit documents collaboratively in the cloud

HR Management

• Maintain an employee directory with role-based permissions
• Track attendance, time off, and approvals automatically
• Automate onboarding and internal workflows using advanced automation
• Streamline performance reviews and internal communication

Workflow and Process Automation

• Define custom workflows for sales, HR, or operations
• Use automation to create tasks, assign roles, or update CRM records
• Save time by connecting tools like email, chat, and CRM into one automated process

Analytics and Reporting

• Real-time data on leads, sales, campaigns, and productivity
• Visual pipeline dashboards for easy monitoring
• Export reports or schedule them to send automatically
• Analyze ROI, response times, and conversion metrics in one place

Pricing and Value Comparison

When compared side-by-side, Bitrix24 delivers the most complete feature set at zero cost. Businesses can upgrade later for added capacity, but sales CRM and other key features remain free forever – an unmatched advantage in the 2025 SaaS market.

Ease of Use and User Experience

Interface and Navigation

Bitrix24's dashboard is designed around clarity and speed. Color-coded pipelines, drag-and-drop deals, and accessible navigation make everyday operations like deal and lead management intuitive. In contrast, Ontraport's multi-layered menu system often requires multiple clicks to perform basic actions.

Onboarding and Setup

With Bitrix24, new users can import data, create pipelines, and launch campaigns within an hour. The onboarding wizard guides you through every step – no technical expertise needed. Ontraport's setup, while powerful, may take days to configure, especially for businesses new to automation logic.

Speed and Performance

Because Bitrix24's tools are natively integrated, there's no lag between modules. Tasks, CRM updates, and email marketing features sync instantly. Even under heavy contact volumes, performance remains smooth and reliable.

Customer Reviews and User Sentiment

Here's what Ontraport users say:

• “Powerful but difficult to master.”
• “Great automation, but setup is time-consuming.”
• “Pricing escalates quickly with contact volume.”
• “Sometimes feels more suited for developers than marketers.”

Here's what Bitrix24 users say:

• “Everything my team needs in one place.”
• “We replaced three tools with Bitrix24 – and saved hundreds monthly.”
• “The free plan is surprisingly complete.”
• “Interface is fast, modern, and simple to learn.”

These testimonials illustrate a clear divide: while Ontraport excels for advanced users, Bitrix24 wins for accessibility, cost-effectiveness, and versatility.

Performance and Reliability

Bitrix24's cloud infrastructure ensures high uptime and responsive speed even for large teams. Each workspace benefits from automatic backups, data encryption, and secure access permissions.

The system supports millions of daily operations across its global user base, handling everything from campaign triggers to real-time communication. Whether it's 5 users or 5,000, performance remains consistent.

Why Bitrix24 Fits the Future of Work

In today's hybrid and remote work era, businesses need more than just automation – they need a connected environment where every function communicates seamlessly. Bitrix24 is built exactly for that.

• It has CRM features + marketing features + collaboration + in one ecosystem
• It supports remote collaboration via chat, video calls, and shared documents
• It features workflows automation features, so teams can focus on creativity and growth
• It has a user-friendly interface and highly visual advanced analytics
• And it provides all of this without monthly fees

For companies looking to simplify software stacks, Bitrix24 represents not just an Ontraport alternative – but a blueprint for modern business management.

FAQ – Ontraport Alternatives

Get Started with Bitrix24 – The Free Ontraport Alternative

With Bitrix24, you don't just get a CRM, project management software, or an email marketing tool – you get a complete business workspace. Handle leads, launch email campaigns, manage tasks, host meetings, create landing pages, automate business processes, and get actionable insights – all from a single dashboard.

• Free forever plan – no credit card required
• Easy onboarding – start in minutes
• Scalable tools – upgrade only if you need enterprise capacity

Over 15 million businesses already use Bitrix24 to automate, collaborate, and grow. Whether you're running a small agency or managing a global sales team requiring advanced automation capabilities, Bitrix24 adapts to your needs – simply and affordably.

Start today, and experience how easy business management can be when everything – CRM, marketing, HR, and communication – lives in one intelligent workspace. Get started with Bitrix24 today – your free Ontraport alternative for 2025.